My journey into design wasn’t linear. Before moving into HealthTech, I lived and worked in Shanghai, New York and Paris, producing fashion shows, working on Hollywood sets and writing history articles read by 30 million people. Those jobs taught me to stay calm in chaos and to tell stories that people connect with.​ Whether I’m working with clinicians, SMEs or YouTube audiences, I like to learn fast and start from what people actually need.

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Having moved into UX through self-study, I also love helping others find their way into design. I was a Visiting Lecturer at the University for the Creative Arts, and I enjoy mentoring MA students and junior designers.

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Outside of work, you’ll find me making dresses (a nod to my costume design roots), rock climbing, or picking up a new skill (currently thinking about getting a skydiving licence. We'll see if that ever happens).